There's a better way to train: With kindness, clarity, and proven classical principles.
Riders worldwide are choosing a thoughtful, systematic approach that protects the horse's mind, body, and confidence.Â
If you've been looking for a clearer path, you're in the right place.
The Academy is for riders who want more than quick fixes.
If youâre here, you probably feel it too.
You want to do right by your horse. You care about soundness, understanding, and partnership. Youâre not interested in shortcuts, fads, or forcing things your horse doesnât understand.
Team Tate Academy is for riders who:
-
Want their horse to understand the work, not just submit to it
-
Feel lost in the day-to-day of âWhat do I work on today?â
-
Are tired of feeling rushed, judged, or confused
-
Want real classical training that protects the horseâs mind and body
-
Ride all kinds of horses, at all levels, and want them all to feel better in their work
-
Want to improve their own riding, not just âfixâ the horse
-
Value kindness, clarity, and consistency in the training
If that sounds like you, youâre in the right place.
Here's What Changes When Clarity Replaces Guess Work:
Â
You create a clearer plan for each ride. Â
No more guessing what to work on or why.Â
The horse understands the work and feels more confident.
Confidence replaces tension when the aids make sense.Â
Exercises become easier and without tension.
Developed through correct preparation and thoughtful riding, not force or restriction.
You learn a kinder, more systematic way to introduce new questions.
Each step builds on the last, allowing the horse time to understand before moving on.
You'll develop a more effective position and aiding system.
Because the seat and the aids are the foundation of everything else we do.
You'll have tools to problem-solve when unexpected moments arise.
Giving you options when things donât go as planned, rather than frustration or guesswork.
What You Get Inside the Academy
The Academy is designed to help you learn a system that works with all horses, breeds, and riding styles.Â
A New Video Every Monday
Video Lesson Library
Downloadable Video Summaries
Ask JJ Anything
4 Free Bonus Courses to Help You Get Started
Monthly Deep Dive Lectures (Apprentice Members)
Â
Everything here exists to support your progress; at your pace, with your horse, in a way that makes sense.
All of this comes from the classical system JJ has dedicated her life to preserving and teaching.
Meet JJ Tate
For over 35 years, JJ Tate has stayed committed to the classical principles that create balance, harmony, and long-term soundness.
She has trained and competed multiple horses to Grand Prix, worked with some of the most respected classical masters, and helped riders at every level bring out the best in their horses.
JJ is passionate about:
Protecting the horseâs mind and body
Keeping classical dressage alive and accessible
Helping riders understand the âwhyâ behind the work
Making high-quality training available to riders who canât be in her barn in person
Team Tate Academy is her way of sharing that system with riders around the world.
I love the videos and how they address both the physical work and the mental well-being of the horse and rider. It's a perspective you don't often find.
Kathie G.
It makes my heart happy to hear the clear, concise coaching without incessant nitpicking and micromanaging of the horse. I just can't get enough of this content. I finally, finally feel like I found a home. Bingeing, rewatching, notetaking...totally loving how it's transforming me and my mares. So grateful.
Gretchen G.
Love the totally unrehearsed nature of these videos! It's so educational to hear your on-the-fly, real time mental and physical processes, JJ!Â
Gail B.
I feel like every video you do is made just for me!
Julie F.
Choose the Membership Tier that Supports You
Whether youâre just getting started or youâre ready for deeper guidance, each tier is designed to help you train with clarity, kindness, and classical principles.
Frequently Asked Questions
Iâm not sure I have time to sit and watch videos.
What if I join and decide itâs not for me?
How hard is it to cancel?
What if my horse is green or has problems?
Can I join even if my horse isnât the ârightâ breed for dressage?
What if Iâm not an advanced rider?
I donât compete. Is this still relevant?
What if I do Western Dressage, Reining, Ranch Riding or Working Equitation? Will this help me?
What if I feel embarrassed about where Iâm at?
Start where you are. Weâll help you move forward.
If youâre ready for a clearer, kinder way to train, weâd love to have you.
Join the riders who are choosing classical, thoughtful, horse-first dressage.
Join the Academy